Alexander Franco Source Confirmed

Affiliation confirmed via AI analysis of OpenAlex, ORCID, and web sources.

Researcher

Arkansas State University

faculty

3 h-index 27 pubs 20 cited

Research Areas

Racial and Ethnic Identity Research Social and Intergroup Psychology Media Studies and Communication Consumer Behavior in Brand Consumption and Identification

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OverviewAI-generated summary

Alexander Franco's research investigates the social and economic factors influencing industries, with a recent publication focusing on how colorism acts as a catalyst for the skin whitening industry in Thailand. His work explores the intersections of social dynamics and commercial markets, examining the underlying cultural and psychological drivers that shape consumer behavior and industry growth.

Metrics

  • h-index: 3
  • Publications: 27
  • Citations: 20

Selected Publications

  • COLOURISM AS A CATALYST FOR THE SKIN WHITENING INDUSTRY IN THAILAND (2023) DOI

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