Courtney Troxtel Source Confirmed

Affiliation confirmed via AI analysis of OpenAlex, ORCID, and web sources.

Researcher

University of Arkansas at Fayetteville

grad_student

1 h-index 1 pubs 10 cited

Research Areas

Consumer Behavior in Brand Consumption and Identification Job Satisfaction and Organizational Behavior Healthcare Policy and Management

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OverviewAI-generated summary

Courtney Troxtel's research focuses on understanding consumer behavior within the hospitality industry, specifically examining the relationship between general managers and brand loyalty. Their work involves thematic analysis to identify key factors influencing brand perception and attachment from the perspective of industry professionals. Troxtel has published one study in 2022, which has received 10 citations and contributed to an h-index of 1. This research was conducted in collaboration with Mackenzie Cvar from the University of Arkansas at Fayetteville, with whom Troxtel shares a publication.

Metrics

  • h-index: 1
  • Publications: 1
  • Citations: 10

Selected Publications

  • Hotel general managers' brand love: A thematic analysis with general managers in the U.S. (2022) DOI

Collaborators

Researchers in the database who share publications

Mackenzie Cvar University of Arkansas at Fayetteville 1 shared publication

Similar Researchers

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